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Make-A-Wish Alaska and Taco Bell partner to grant wishes to Alaskan kids

Date

September 04, 2013

Location

Anchorage, AK

WHO/WHAT:

Fifteen-year-old Sam of Anchorage can’t get enough of the cold weather. Sam is battling a life-threatening heart condition and has undergone two open-heart surgeries. To keep his mind on something else, he dreams of traveling to Antarctica. All thirteen Alaska Taco Bell locations are partnering with Make-A-Wish Alaska, the non-profit organization that grants wishes to children with life-threatening medical conditions, to grant Sam’s wish to go on an Antarctic expedition.

WHEN/WHERE: 

Sept. 4th - Oct. 1st: Stop by any Taco Bell restaurant in Alaska to donate $1 or more to help grant Sam’s wish and the wishes of other Alaskan Make-A-Wish kids.

WHY:

Last year, Taco Bell customers donated more than $30,000 to help grant wishes to Alaska kids, and 100 % of the gross donations go directly to funding wishes.

About Taco Bell

Taco Bell Corp., a subsidiary of Yum! Brands, Inc., (NYSE: YUM), is the nation's leading Mexican-inspired quick service restaurant. Taco Bell serves made to order and customizable tacos, burritos, and specialties such as the exclusive Doritos® Locos Tacos, gourmet inspired Cantina Bell® Menu and lower calorie Fresco Menu. The company encourages customers to “Live Más,” both through its food and in ways such as its Feed the Beat® music program and nonprofit organization, the Taco Bell Foundation for Teens™. Taco Bell and its more than 350 franchise organizations have nearly 6,000 restaurants across the United States that proudly serve more than 36 million customers every week.

About Make-A-Wish® Alaska

Since 1986, Make-A-Wish Alaska has granted Alaskan wishes to more than 500 children with life-threatening medical conditions to enrich the human experience with hope, strength and joy. This year, the local chapter will grant about 30 wishes, and an additional 30 wishes to kids from across the US who wish to visit Alaska as part of their wish. According to a 2011 U.S. study of wish impact, most health professionals surveyed believe a wish-come-true can influence the health of children. Kids say wishes give them renewed strength to fight their illnesses, and their parents say these experiences help strengthen the entire family. For more information about Make-A-Wish Alaska and how you can share the power of a wish® please call 800.304.9474, visit alaska.wish.org or connect with us at www.facebook.com/makeawishakwa or on Twitter @MakeAWishAKWA.

###

Contact:

Lindsay Schrupp
Make-A-Wish
Yvaqfnl@nxjn.jvfu.bet or 800.304.9474

Jen Winegardner
Taco Bell
wrajvar@bhgybbx.pbz or 206.419.8078


Press Contact

Jeannette Tarcha
Vice President, Communications & Marketing
811 1st Ave #520
Seattle, WA  98104

Phone : (206) 623-5338
Fax : (206) 623-5333
wgnepun@nxjn.jvfu.bet

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Make-A-Wish® Alaska & Washington
811 1st Ave #520
Seattle, WA 98104
(206) 623-5300
Toll Free (800) 304-9474
Make-A-Wish® Alaska & Washington, Eastern Washington Office
104 S Freya St
Green Flag Bldg #210
Spokane, WA 99202
(509) 458-2618
Toll Free (888) 790-7005
Make-A-Wish® Alaska & Washington, Alaska Office
430 W 7th Ave #110
Anchorage, AK 99501
(907) 258-9474
Toll Free (844) 510-9474